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. SCOPE OF INVESTIGATION
The report will investigate Chinese beer industry from the following aspects:
Ø Development analysis (Industry scale, Industry cost, etc.)
Ø Operation situation (Debt paying ability, operation ability, etc.)
Ø Major areas (major regions and top 5 provinces)
Ø Future forecast
Ø Commercial opportunity
Part |
Contents |
1 |
Overview and policy of beer industry in China |
1.1 |
Overview of beer industry |
1.1.1 |
Industry definition |
1.1.2 |
Industry life cycle |
1.1.3 |
Industry status in national economy |
1.2 |
Policy of beer industry |
1.2.1 |
Policy on beer industry |
1.2.2 |
Policy on upstream and downstream industry |
2 |
Development scale of China's beer industry |
2.1 |
Industry scale analysis of beer industry in 2011-2015 |
2.1.1 |
Enterprise scale |
2.1.2 |
Total asset |
2.1.3 |
Sales revenue |
2.1.4 |
Total profit |
2.2 |
Industry cost analysis of beer industry in 2011-2015 |
2.2.1 |
Sale cost |
2.2.2 |
Sales expense |
2.2.3 |
Administration expense |
2.2.4 |
|
3 |
Operating benefit analysis of beer industry |
3.1 |
Debt paying ability analysis of beer industry in 2011-2015 |
3.1.1 |
Debt scale |
3.1.2 |
Debt-to-assets ratio |
3.2 |
Profitability analysis of beer industry in 2011-2015 |
3.2.1 |
Ratio of profits to cost |
3.2.2 |
Gross profit to sales |
3.2.3 |
Profit ratio of sales |
3.2.4 |
Return on asset |
3.3 |
Operation ability analysis beer industry in 2011-2015 |
3.3.1 |
Total assets turnover |
3.3.2 |
Current asset turnover |
3.3.3 |
Receivables turnover |
4 |
Beer industry analysis in major regions |
4.1 |
East China |
4.1.1 |
Company number |
4.1.2 |
Asset and liability |
4.1.3 |
Sale revenue |
4.1.4 |
Total profit |
4.2 |
Central China |
…… |
…… |
4.5 |
South China |
4.8.1 |
Company number |
4.8.2 |
Asset and liability |
4.8.3 |
Sale revenue |
4.8.4 |
Total profit |
5 |
Beer industry analysis in Top 5 provinces |
5.1 |
Province A |
5.1.1 |
Enterprise scale |
5.1.2 |
Total asset |
5.1.3 |
Sales revenue |
5.1.4 |
Total profit |
5.1.5 |
Profitability analysis |
5.1.6 |
Operation ability analysis |
5.2 |
Province B |
…… |
…… |
5.5 |
Province E |
6 |
Future forecast of beer industry in China |
6.1 |
Investment prospects |
6.1.1 |
Development prospect analysis |
6.1.2 |
Industry sale revenue forecast 2016 to 2020 |
6.1.3 |
Industry total profit forecast 2016 to 2020 |
6.2 |
Investment risk analysis |
6.2.1 |
Industry policy risk |
6.2.2 |
Raw material market risk |
6.2.3 |
Market competition risk |
6.2.4 |
Technology risk |
6.3 |
Investment advices |
List of Figures
Figure 1.1.2-1 Industry life cycle of beer industry in China
Figure 2.1.1-1 Enterprise scale distribution of China’s beer industry, 2015
Figure 2.1.2-1 Total asset of beer industry in China, 2011-2015
Figure 2.1.3-1 Sales revenue of beer industry in China, 2011-2015
Figure 2.1.4 Total profit of beer industry in China, 2011-2015
......
List of Tables
Table 1.2.1-1 Policy on beer industry in China, 2010-2016
Table 3.2.1-1 Ratio of profits to cost of beer industry in China, 2011-2015
Table 3.2.2-1 Gross profit to sales of beer industry in China, 2011-2015
Table 3.2.3-1 Profit ratio of sales of beer industry in China, 2011-2015
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